Jennifer “Jen” Kem is a San Francisco Bay Area-based branding and marketing expert who gets entrepreneurs seen, heard, and paid – for being themselves.
She’s the creator of the Master Brand Method: a framework to develop powerful brand archetypes that win customers’ hearts, leveraging Jennifer’s 17 years of corporate experience and her launching of multiple companies.
She uses the Master Brand method in digital strategy coaching for emerging entrepreneurs, celebrity brands like Oprah Winfrey Network and Steve Harvey, and major corporations including Verizon, Blue Cross Blue Shield, and Bank of Hawaii.
What she’s most passionate about in her work today is her legacy project: Femmefluence, a platform that supports women leaders to fully rise into their influence and affluence, so they can make an even greater impact in the world.
Jennifer serves up straight talk wrapped in love, because she understands entrepreneurs’ challenges: She built a retail business and became a millionaire at 32, only to lose it all in the recession two years later. She is now the successful owner of three million-dollar brand-building businesses and the mother of three children.
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Sneak Peek Into What You’ll Learn…
3:05 – Jen tells us more about the work that she does running 3 companies she started and how running 8-figure businesses was not in her original life plan.
14:10 – How did Jen decide to move from her highly successful corporate career into entrepreneurship? Jen discusses the specific professional and personal events that were catalysts for her decision to make the jump.
25:32 – Jen walks us through the specific steps she took as she left her corporate job and started her first company, all while taking care of small children as a newly divorced single mom.
33:27 – We learn the role of discovering her values in driving Jen’s decision to launch her business, rather than find another high-paying job when she felt treated unfairly at her corporate job.
40:41 – Once she made the leap into entrepreneurship, how did Jen go from simply trying to replace her multi-six figure corporate income to building 3 multi-million dollar companies? She tells us exactly how.
47:52 – Jen shares great advice she learned as she grew her successful businesses while also raising her kids as a single mom.
51:18 – Brass Tacks: The lightning round of concrete advice and tips
Quotable quotes:
“ It [my company’s success] wasn’t because I was the smartest, but because I listened to that next step…instead of what’s the 3 year view, because sometimes we romanticize what’s 3 years from now and we don’t trust what’s right in front of us.”
“As my top values emerged…I asked myself, “Can I architect my life around these values instead of results?’”
Links to Resources
Check out Jen’s website for more information about her work
Here is Jen’s Brand Archteype Quiz
Join us in our private Facebook Group, The Working Mother’s Mentor Community
